Recipe: Deal board for renewals
Create a dedicated renewals deal board in Outdoo AI to monitor all account activity in one place. This setup helps you track key renewals, spot at-risk accounts, and step in with support when needed.
Setting up a renewals deal board
Follow this step-by-step guide to build your renewals board. Customize it to fit your organization. If specific CRM fields are not yet available, start with what you have and ask your Outdoo AI admin to add additional fields later.
Step 1: Filter for relevant opportunities
- Go to Opportunities > Pipelines, click More Actions > Create Board, and in the Filters section:
- Filter by deal status: select "open."
- Filter by opportunity type: set to "Renewal" and/or "Upsell."
- Filter by account health: include accounts with health status "red" and "yellow."
Step 2: Customize board columns
Add columns to give a quick overview of account status. In the Static Fields section, click Add Field and include:
- Amount
- Close Date
- Next Call
- Warnings
- Stage
- Account Health
- Opportunity Owner
- Customer Success Manager (CSM)
Step 3: Watch for renewal risks
Use the Warnings column and these checks as a guide:
- No activity for 10 days: track inactivity against expected service levels (SLAs).
- No prospect response for 3 days: catch accounts going silent before the renewal is complete.
- Close date in the past: find expired contracts or CRM discrepancies.
- Fewer than 2 active prospects over 15 days: make sure engagement covers multiple stakeholders.
- No VP-level engagement within 30 days of the close date: confirm leadership involvement based on renewal size or internal SLAs.
Step 4: Share the board with your team and stakeholders
Keep everyone updated on renewal progress:
- Click Share Board and add your team, Customer Success leaders, managers, or other relevant stakeholders.
- Under General Settings, select Visible to all teams? only if every team should see the board.
Step 5: Set the board to show upcoming renewals
Focus on deals closing this quarter or next:
- On the board, use the date filter to show deals closing this quarter or next quarter.
- Share the board URL with stakeholders or guide them to set the same timeframe.
Why use a renewals deal board?
With this setup you get:
- A single view of all renewal activity.
- Early risk identification through warnings.
- Context to prioritize and strategize on renewals.
- Better collaboration between sales and customer success teams.
Review and update the board regularly to stay prepared for high-priority accounts and meet renewal goals.
Hope this article was helpful. For any queries, please write to support@outdoo.ai